WHO article shows how Sakhalin partnership made seat-belts “cool”
The Bulletin of the World Health Organization recently featured a comprehensive seat-belt campaign developed by the Sakhalin Road Safety Partnership (SRSP) that has dramatically increased seat-belt use and yielded evidence of reduced traffic-related injury. Entitled “Buckling up is ‘cool’ on Russian Island,” the article describes how a fatal crash in 2004 led to creation of …
